Starworks, Vancity unveil giant billboard made of pennies

In 2013, Vancity tasked us with creating a billboard composed of over 61,000 decommissioned pennies.

“The billboard is an innovative way of demonstrating Vancity’s “Make Good Money” philosophy–we want to make good money for our members while creating positive change for local businesses and community, ” said Richard Seres, vice-president, marketing at Vancity.

Read the Global News article or watch the video put together by Vancity below.